Page 20 - BOSS Today Issue 43

BOSS Today #43 SPECIAL FEATURE

DAVE JONES, GROUP MARKETING DIRECTOR
PREMIER PAPER GROUP

as bark chips and black liquor) and comes with all the resources
accounts for around 96% of the to help dealers communicate that
mill’s fuel requirements. Surplus story to their customers. It is an
heat from the paper production excellent opportunity for a dealer
process heats over 3,000 local to communicate its environmental
homes and civic buildings. values and also share those
n Totally Chlorine Free pulp: all values with customers to help
of the paper pulp used in the build lasting relationships.
production of Woodland Trust
Office Paper is Totally Chlorine Q: What mistakes do OP dealers
Free (TCF), which means that the make in selling sustainable cut
bleaching process does not release size office paper products?
any chlorine into the water. A: The inability to substantiate
n Certifications: The mill is ISO sustainability claims can damage
14001certified and registered with company reputations and undermine
Q: What does ‘sustainable’ EMAS (the EU’s Eco Management customer confidence. If promoting
mean to Premier Paper? and Audit Schemes). The product sustainability and environmental
A: All our products come from lifecycle is endorsed by The Nordic values is important, then dealers
sustainable sources, but our Woodland Swan (the official eco-label of the should fully commit to products with
Trust Office Paper is unique. Not Nordic countries) and the EU Flower. strong environmental credentials
only is it produced to the highest Its FSC certification confirms that and use those products to promote
environmental standards, but every its forest raw materials are from their own organisation’s values.
sheet sold contributes directly verified sustainable sources.
to the work of the UK’s leading n Carbon footprint: Woodland Trust Q: What support can Premier Paper give
woodland conservation charity. It Office Paper emits zero carbon dealers wishing to sell sustainable
really is ‘the paper that plants trees’, dioxide from fossil fuels during cut size office paper products?
because of a number of factors: its manufacturing process. Any A: There is a whole environmental
n Raw materials: the majority of its CO2 that is generated through marketing and support programme
raw material comes from wood distribution and storage is that goes with Woodland Trust
cut down as part of thinning compensated for through Premier’s Office Paper, including tree planting
work in forests and wood chips Carbon Capture programme, which days and website and social media
sourced from local sawmills, plants trees with the Woodland content. Dealers can also choose to
minimising the environmental Trust’s Woodland Carbon Scheme. Carbon Capture any product that
impact of transportation. they buy from Premier Paper.
n Integrated mill: Woodland Q: What have been the recent trends
Trust Office Paper is made at in demand for sustainable cut
an integrated mill. This means size office paper products?
that the pulp and paper are A: Strong growth has also been a factor
made on the same site, reducing with the Woodland Trust Office
the energy needed as the pulp Paper brand. The environmental
does not need to be dried and story around the product is so
transported to another location. strong and it continues to generate
n Energy: the mill is entirely self- enormous interest in the market.
sufficient when it comes to heat and
produces around 40% of its total Q: Why should OP dealers get
electricity needs, with the rest being involved in selling sustainable cut
purchased from climate-neutral size office paper products?
sources. Bio fuel (waste products A: Woodland Trust Office Paper has a
from the production process such great environmental story to tell

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