Page 20 - BOSS Today Issue 46
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BOSS Today #46 SPECIAL FEATURE
Dynamic Office Solutions
David Orr, Head Of Strategy
Q: Which products do you supply designers who have created of hours in their day they use the
into UK offices environments? highly individual, distinctive keyboard/monitor; and - if you
A: We offer office seating, desking, styling in products that have a cannot see them - what type of
storage, screens, room dividers, resonance with younger buyers, build/weight they are (always a
presentational products, such as our Zure, Xenon, Exo and sensitive question!). In this way,
workspace accessories (clocks, Flex chairs. you can direct them towards a
coat stands), safes, Agile solution-driven decision rather
Area soft seating and security Q: How does your product range than just a budget. For example,
products. address the trend towards a large 20 stone user working
wireless working? full days, mostly at a desk, would
Q: How does your product range A: Our Dynamic Evolve benches, ideally need a specialist bariatric
address the needs of older office Air Sit Stand and Agile Area soft chair.
workers? seating all provide workspaces
A: Wellbeing products such as our that are ideally suited for Q: What support can you provide to
Air Sit Stand desks are being wireless working. All our Agile these dealers?
matched with Sitall and Spry Area seating modules include A: Dynamic has a full service
self-balancing stools to support optional USB charging points and support package to help
older users who benefit from a as well as power sockets. Our dealers. This includes: a delivery
quick-use perch for occasional Nimble monitor arms also have and installation programme;
sitting. Independent chiropractor integral twin USB charger points. a Good2Go (chairs delivered
Dr Robert Bateman recognises ready made for immediate
these and our other posture Q: What advice would you give use) service; CAD planning; a
chairs as providing outstanding to dealers wishing to sell your comprehensive image bank
comfort and support, products into UK offices? and video vault; next-day and
particularly for older users who A: The golden rule is to always sell same-day delivery options;
may have more chronic back and to a solution, not to a budget. So, bespoke upholstery; showroom
upper body pain issues. in conversations, always try to stock support; a technical
start by asking about usage. For helpdesk facility; multi-platform
Q: How does your product range example, for seating, ask how marketing solutions; best-in-
address the needs of younger many hours a user will be seated; market ecommerce platforms; a
office workers? whether they have back or upper sample service, plus internal and
A: We have invested in younger body pain issues; what number in the field sales support.
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