Page 18 - BOSS Today Issue 48

BOSS Today #48 SPECIAL REPORT

Another factor that came into play very little difference in productivity and
during the boom was that it was, effectiveness whilst their employees
inevitably, sales of lower end items have been working from home for
that saw the greatest peak, as Shipley three months. Accordingly, they are
explains: “Partly that was also due to now completely re-thinking their whole
business uncertainty: with so many infrastructure and capital outlay for the
question marks over future business new-look future. So, we are expecting a
prospects, companies have inevitably shift in the medium to long term from
been watching the cash.” Nevertheless, ‘equipping for working at home’ to “Demand for these products
such was the surge in demand that many building genuine ‘home offices’, because
end-users were willing to switch products, it’s one thing working in the kitchen or is not going to go away, so
if necessary, just in order to obtain what spare room for a few days and quite dealers should look at it as
they needed: “We have a broad hierarchy another to be making it a long-term something they can sell”
of products within a good/better/best base. We want to provide workers with
offering, which means we have plenty flexible and value-added options as they Andrew Stacey,
of choice across all product lines should transition between working in the office Commercial Group
customers need to consider a comparable and at home. Things like portable and
product for one that’s out of stock.’’ compact solutions will be really key for
people who don’t have a lot of room at
Building Genuine Home Offices home and need something that they
Looking to the future, Fellowes are can easily pack away and transport with
constantly developing their range in ease.”
order to address what they perceive Stacey agrees: “As home working
to be the trends that will continue becomes more de facto is that you are
or arise as the market moves out of going to start seeing better quality items
lockdown: “Businesses are reporting being ordered. If people are going to be

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