Page 19 - BOSS Today Issue 57
P. 19

BOSS Today      #57



                                                                                                      R

          BT:   What support is especially
               needed from the wholesaler
               channel this year?

          SD:   Consistent service levels and
               transparent and stable pricing.

          DA:   A good level of stock, supportive
               pricing, solid communication and
               an active attitude to wanting
               to grow sales and opportunities                            eco-eco Stationery are
               together. Also, some support with                      suppliers of filing, folders and
               training and marketing.
                                                                      storage products to the trade;
          BT:   What can dealers do to thrive                        supplying quality and recycled
               this year?
                                                                    eco-friendly products which are
                                                                           competitively priced.
          SD:   Take advantage of the demand
               that comes back into the market                       Our aim is to give consumers a
               as other suppliers fail and/or some                    viable choice to buy recycled
               organic growth returns.
                                                                   stationery at little or no extra cost.
          DA:   Control the controllables. Get back
               to basics. Enable your teams to
               breathe life into proceedings that                          Quality Products
               you can control, with the right
               people, energy, and attitude. Work
               with your connections and be open                          Competitively Priced
               to collaboration. Create a high
               performing team that underpins
               your business vision, values, and                       Environmentally Friendly
               purpose.

          OTG:   Diversify! Focus on how to bring
               more products and services to
               customers in key industry sectors,
               not just office based businesses.
               The use of technology will play a
               key part in this and, whilst human
               interaction remains a critical part
               of business, those dealers who are                  Our Products are on Fusiondata Plus
               thinking online-first will thrive.

          Martin Wilde – the author of this
          article - is Managing Director of OP market
          research specialists Martin Wilde Associates
          Ltd (www.martinwildeassociates.com).
                                                                          www.ecoecostat.co.uk

                                                                          Info@ecoecostat.co.uk
                                                                               01384 894162










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