Page 21 - BOSS Today Issue 5
P. 21

and acquisition.           The Government cuts still to
         E-commerce was born and   be announced will impact
       the internet changed the way   on turnover for the industry.
       orders were taken, processed and   Many companies are looking
       supplied. The industry started   to outsource core activities.
       to offer next day, same day,   The home market (Small Office
       consolidated deliveries direct to   Home Office) is expanding.
       end users’ desks. The supply chain   Environmental awareness and
       had to change to meet the new   government climate change
       market conditions and started to   legislation will impact on the
                                                                SALES TREND
       become more complex and the   range and type of office products   SALES TREND
       range of products supplied more   supplied. Carbon reduction will
       comprehensive. Consolidated   require the industry to rethink its
       invoicing arrived and the   supply chain.                INFORMATION
       concept of the paperless office   The X and Y generation are
       was encouraged.            the marketing and the buying
                                  professionals of the future. Social   The more you know   ✱  Other
       Looking forward            media (Linkedin, Facebook,    about sales trends, the   ✱  Paper
       Electronic office supplies today   You Tube, Twitter) will influence   more effective your own   ✱  Presentation
       accounts for 50 per cent of the   the way products and services   sales campaigns can be.   ✱  Traditional
       market by value. The traditional   are perceived by these new 20   So wouldn’t it be great   ✱ Writing Instruments
       products of commercial     something buyers and sellers.   news if really detailed
       envelopes, office funiture, cut   The launching of new products   and up-to-date data was   We will be tracking
       office paper, presentation and   and services to the market will   available on the trends   month on month,
       planning have all seen a decline   have to embrace this new era of   in our industry?  quarter on quarter and
       in market share whilst the major   social networking.      Now there is, thanks   year on year trends in
       beneficiary has been EOS. This   At BOSS we are looking at   to a new high level   these 12 product groups
       trend is expected to increase   ways to help and support the   system being launched   based on the BOSS level
       over the next 10 years and the   industry through these changing   by the Federation.   1 to level 3 categories.
       current supply chain web has   times. We have to change also:   The system is targeted   BOSS has agreements
       had to adapt to meet these   and we’ve just launched the new   at CEOs and Product   in place with a number
       challenges.                high level industry product trend   Category Directors.  It   of the major companies
         The internet and e-commerce   data report designed to track   will provide them with   in the industry to supply
       are seen as both an opportunity   the top 12 product categories   monthly information   this data, including
       and a threat to the industry. Cost   to enable CEOs and marketing   on 12 high level   Vow, Spicers and
       of entry to the market for small   directors make informed and   classifications to support   Office2Office.
       office product dealers is now   strategic decisions.     both their marketing        This service will
       small; supported by the dealer   We are also interested in your   marketing campaigns   be provided free of
       groups and the wholesalers, they   views. Where do you see the   and investment   charge to all BOSS
       have an important part to play in   industry changing? What do   decisions.       Members and those
       the industry.              you think our lobbying priorities   The categories     who contribute to
         The market is changing.   should be? What does the     reported on are as       the data collection.
       Specialist products and other FM   industry collectively need to do   follows:    All contributors have
       products such as tea, coffee and   to embrace these changes and                   been asked to supply
       biscuits have been added to the   to come through stronger and   ✱  Books & Pads  quantity and value
       product portfolio.         more profitable? Please let us   ✱  Envelopes & Labels  information in a simple
         So what does the future   know what you think.         ✱  EOS & Software        spreadsheet format for
       hold for the industry? There will                        ✱  Facilities            each of the categories.
       certainly be challenges ahead.   ■ FOR MORE INFORMATION,      Management             The trend data
       The economic recession which   PLEASE CONTACT MICHAEL    ✱  Filing & Storage      will be collated and
       began in September 2008    GARDNER,  CHIEF EXECUTIVE     ✱  Furniture             produced monthly in
       with the collapse of the banks   ON 01676 526 060 or EMAIL   ✱  Machines          excel format.
       has left an uncertain future.   michael@bossfederation.co.uk

                                                                                               October 2010 | BOSS TODAY  21


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