Page 27 - BOSS Today Issue 10
P. 27

HR, Health & Safety, Legal and Marketing







             In this month’s Down to Business- the section of the   and dismissing them if they refuse to take it. You don’t
             magazine designed to help you run your business more   even have to be in dire straits as a company, before
             effectively.                                        suggesting such a move.
               We take you through the recent changes to laws on   That may make the bitter pill of forcing such a pay cut
             health and safety, which mean that the task of reporting   on someone easier to swallow.
             serious accidents on your premises it no longer as    Also this month, we list just what responsibilities you
             laborious or potentially distressing as is used to be.    are expected to take on board if you are lucky enough
             Good for everyone all around.                       to be given such a role. It’s by no means something you
               Of course taking a pay cut is rarely something that   can treat lightly.
             is good for everyone and suggesting that someone      Finally, a word about marketing. You may wonder
             does so, even in these chastened times, often leads to   why a magazine that is written for an industry that relies
             a dispute. So if you are an employer you may well be   to a great extent on providing printed matter and the
             glad to read our article about recent case law on this   materials for producing printed matter should, run an
             subject. It certainly suggests that the employment   article about the virtues of video marketing. But Richard
             appeals tribunal will not automatically suggest you are   Cutler from Camerson Productions makes the case for
             being unreasonable for forcing a pay cut on someone,   video so persuasive that you can’t help but read on.









                                            Human
                                           Resources
                                              p28

                                                         Marketing
                                                          p32



                                  Legal
                                             Health &
                                 p29
                                               Safety
                                                p30



















                                                                                      November/December 2011 | BOSS TODAY  27



   Boss p27 Business Opener.indd   1                                                                         15/11/2011   12:33
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