Page 12 - BOSS Today Issue 19

Special Report - Sustainability

‘SUSTAINABILITY’

MISUSED AND FREQUENTLY CONFUSED

Tackling NO SILOS PLEASE! n Financial: it must be to use simple language to
“’Sustainability’ is a term that financially sustainable– explain this holistic approach,
demands for a is misused and frequently ie able to last. preferring to get down to easily
greater ethical, confused. It means doing n Environmental. understandable examples: “It
n Social: it should not
is no good just to deal with
things in a way that meets the
environmental requirements of this generation damage other people, outputs, you must examine the
without harming future either now or in the future. inputs. For example, to manage
and sustainable generations, or other people hazardous waste, it’s better to
approach by from this generation.” “Inexperienced people tend to change the original inputs and
So says Clare Taylor - an look only at the environmental processes to reduce the amount
UK businesses environmentalist who works as a and financial areas, but leave of waste - or its hazardous nature
requires an consultant with industry to help out the social.” says Taylor. - than simply to treat the waste.”
them ‘green up’ - and is the Chair “Sustainability must address -
extensive and (with Jane Henderson as Vice and balance - all three of these Ground(s) inspection
co-ordinated Chair) of the BPIF & BOSS Joint areas. You cannot focus on one One example of an OP
industry vendor that
Environmental Committee.
of these at the expense of the
approach, as Taylor is keen to emphasise other two. An holistic approach claims to be passionate
that, in order to be truly must be taken, and - when about its wide-ranging
specialist OP ‘sustainable’, a company that happens - the results can commitment to sustainability
market researcher must address three different be powerful - such as Marks & is Kenco Professional (www.
but strongly inter-related Spencer’s ‘Plan A’ initiative (see kencoprofessional.co.uk). Zoe
Martin Wilde requirements (like the three box).” Williams, Marketing Manager
investigates... legs of a stool): For her part, Taylor is keen for Kenco Professional, explains

12 BOSS TODAY | October 2013

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