Page 15 - BOSS Today Issue 29
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value and volume terms: as we   and artwork etc. These are often   which then steps up into faster   is in its infancy: traditionally,
       have come out of recession,   bought via retail or online,   throughput and warmup at a   film laminators are used by
       postponed replacements     and are generally very basic   medium price point, through to   corporates who have their own
       and upgrades are now being   machines, bought on size and   the top end of our range, where   specialist print finishing room. I
       purchased. In essence, a   price, and predominately driven   there is full versatility, with both   think the majority of businesses
       laminator is a pretty valuable tool   by own brand. Says Machin, “I   an automatic mode or a manual   will still be using pouch
       for any organisation, and now   think that end of the market is   mode where you can tailor the   laminating, but there is some
       is the time that organisations   holding steady. In previous years,   exact results to your preference.”  indication that people are using
       are starting to reinvest in this   price points had declined and   Indeed, as with binders,   laminators more heavily and
       equipment, bringing themselves   that price decline stimulated   there is a general feeling that   more frequently, and therefore
       back up to date in terms of   interest in these products, but I   the laminator market is also   are more willing to look at going
       getting the latest technology.”  think that both unit price decline   following an ‘upgrade path’   beyond just pouch.”
                                  and demand is now flattening   from the humble beginnings   In addition, the laminator
       Roll On                    out here.”                  of entry level. Manufacturers   market is also segmented by size
       Overall, the laminator market   Laminators sold into the   report that while cheaper   capability: Vivid, for example,
       is divided between pouch and   office market are segmented by   pouch laminators still account   offers a wide range of size
       film/roll lamination, with the   manufacturers asking questions   for the largest volume share of   capabilities, as Smith points out:
       latter being the main type used   about where the machine is   the market, it is roll laminators   “The Peak is our pouch laminator,
       in the home and office market.  going to be used, for what, for   that are now slowly taking   and our entry-level product is an
         There is no doubt that a home   how many people and how   share as users move more   ID card laminator. We then have
       market exists for these products,   often. So, as Machin explains,   upmarket. However, as Machin   Peak Lite and Peak Instant (which
       such as families with children,   behind the low, mid and high   points out, this should not be   is our one minute warmup
       arts and crafts, protecting   price points are, at the entry   overestimated: “There is a trend   machine), Peak Professional, the
       recipes, preserving memories   level, “a simple, fast machine,   towards roll lamination, but it   Educator (which is specifically



        Finish before others



        have even started.

















                                                                                                       Scan to
               PI-320: A3                                                                           watch the video


           The Peak Instant Pouch Laminator is like a leading athlete;

           quick, hardworking and ahead of the competition.

           With one of the fastest warm-up times on the marketplace, the Peak Instant is ready to use in just 60 seconds,
           meaning you can laminate 8 A4 sheets before other systems have even warmed up.
           Featuring an easy-to-use control panel; temperature and speed controls are replaced by one simple button to select the micron of the pouch.
           Laminate posters, certificates, letters, sales literature and so much more... in an instant.



                           vivid-online.com    0845 1 30 40 50




                                                                                        September/October 2015 | BOSS TODAY  15


   BOSS issue 29 BINDING.indd   7                                                                            08/09/2015   11:35
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