Page 36 - BOSS Today Issue 24
P. 36
NEW
Driving category value since 1965
Consumer research has revealed hugely
under-delivered needs in the filing category for
“on the move” filing products; in short, filing solutions that
look professional when business people are on the go.
The Black n’ Red brand has become synonymous with
the professional notebook and driven category value,
this new range will target business professionals who
demand high quality products to make them look the
business whilst on the move.
Black n’ Red by Elba looks to leverage what
Black n’ Red has always been, and continues to be
seen as, to increase the filing category value and drive
value and growth into your stores and catalogues.
Black n’ Red. For people that mean business.
www.blacknred.com
/blacknrednotebooks /blacknredoffic
16890 BnR by ELBA BOSS Mag Ad_v4.indd 1 05/09/2014 12:29